Homelike, an online marketplace for furnished apartment
rentals of 30 days or more, has announced that it will expand its inventory into
the US for the first time starting in New York City.
Dustin Figge, CEO of Homelike, which currently hosts more
than 100,000 furnished apartments across more than 500 European cities on its
platform, said the US “has become one of our most requested new markets”.
Germany-based Homelike said it plans to expand its US business to other cities in 2022.
The company said it has seen a “significant increase” in
demand for its services since the start of the pandemic, which it attributed to
factors such as an increase in travel flexibility due to remote work and a
growing shift towards the digitisation of real estate operations at large.
So far in 2021, Homelike has generated steady double-digit
growth in revenue month over month, reaching twice the level seen before the
pandemic, according to the company.
Homelike is extending an existing supply partnership with
furnished apartment specialist Blueground to cover the US. Blueground
co-founder and director of channel marketing and photography Andreas Nezeritis
said: “For two years Homelike has been an excellent partner for Blueground,
providing our company with a seamless user experience, great support and market
insights. They consistently send us high-quality mid-term stay demand for our
apartments, making this a solid relationship for us in four of our global
markets. We’re thrilled about their expansion to the US and are excited to work
with their team to reach new milestones.”
Homelike provides a platform that allows travellers to
search and book long-term rentals with transparent agreements and the offer of
insurance valued at 10 times the worth of the property, according to the
company. Homelike said average stays last 90 days. A reservations team supports
tenants from booking to move-in.
Meanwhile, property owners benefit from availability
management and price recommendations backed by real-time data, as well as
dedicated account managers.