About BTN Europe and The BTN Group

The BTN Group (Business Travel News, Business Travel News Europe, and The Beat) has been the leading global source of business travel and meeting information, news, data, analysis and research serving the $1.4 trillion business travel industry. Our audience of corporate travel managers, procurement/sourcing executives and travel management professionals purchase/manage billions of dollars of business travel and meetings annually and they are responsible for setting travel/meeting policy on behalf of their company and organization. The BTN Group produces over forty annual conferences, events and tradeshows in North America and Europe creating the ideal environment for corporate travel/meeting buyers and suppliers to connect through education and networking. The BTN Group Content Solutions division produces custom webinars, research, white papers, newsletters, case studies, account-based marketing programs and more for suppliers.

BTN Europe is the leading source of information, news, features, data, and research for corporate travel managers, procurement/sourcing executives and travel management professionals. In addition to daily news content and regular analysis, interviews and features, BTN Europe publishes a range of reports including Europe's Leading TMCs, the Travel Manager Salary & Job Satisfaction Survey, the Hotlist, the Spotlight Series, and Sustainability in Business Travel. BusinessTravelNewsEurope.com is the go-to information hub for 30,000 unique visitors monthly and our BTN Europe newsletter reaches 14,000 opt-in subscribers.


Business Travel News reaches over 113,000 corporate travel managers, procurement/sourcing executives and travel management professionals and has been producing business travel and meeting information, news, data, analysis, and research for 40 years. Annually, BTN publishes the Airline Survey & Report, Hotel Survey & Report, Car Rental & Ground Transportation Survey & Report, Travel Manager Salary Survey & Report, Sustainability Survey & Report, Small & Midsize Travel Program Survey & Report, Corporate Travel 100 Report, Technology Report, Meetings Management Report, Corporate Travel Index and the 25 Most Influential People of the Year. BTN’s digital portfolio includes BTN Daily, BTN Global, BTN Travel Management, Sustainable Business Travel and the industry’s leading website www.BusinessTravelNews.com


BTN Academy is a comprehensive, online, and self-guided travel management learning platform offering a comprehensive catalog of 11 courses covering subjects from how to get started with a travel program structure and policy to working with supplier categories and how to implement meetings management and travel risk management. The Academy's courses feature learning modules, interactive quizzes, best practice guides and an industry glossary.

The Beat is the must-read source for senior-level corporate travel professionals, providing breaking news, insightful views and compelling interviews on corporate travel distribution, travel management and technology. The Beat serves an audience of more 10,000 through its paid-subscription newsletter and website. The Beat also produces The Beat Live, an annual conference that brings together more than 125 senior travel executives.

Editorial Guidelines

News gathering and reporting
• BTN Europe reporters will always test the accuracy of information from all sources, give the subjects of articles an opportunity to respond, and seek both official and unofficial voices.
• BTN Europe will provide contributors anonymity when discussing sensitive subjects when appropriate.
• BTN Europe will tell important stories even when they are unpopular.
• BTN Europe will label commentary or analysis as such, to distinguish between advocacy and news reporting.
• BTN Europe will admit mistakes where they occur and correct them promptly.

PR embargoes
• BTN Europe is happy to respect news embargoes when we have agreed to do so in advance of receipt of the embargoed news item/s in questions.
• Any material provided in absence of an embargo agreement or provided with an embargo but without prior agreement to it may be used for publication.

External relationships
• BTN Europe will always clearly distinguish editorial content from advertising and sponsored content.
• BTN Europe will disclose unavoidable conflicts and make it known when hospitality has been accepted as part of an editorial agreement to, for example, attend an event or conference.
• BTN Europe will allow editorial decisions to be made only by editorial staff.
• BTN Europe editorial staff should handle complains on editorial matters.
• BTN Europe will not give preferential treatment in editorial coverage to advertisers and investors or to potential advertisers and investors.
• BTN Europe will only provide preview of editorial material before publication if there is an agreement established with the editor prior to any reporting or interview.
• BTN Europe editorial staff will not write, edit, design or otherwise create any content for advertisements or sponsored content.
• BTN Europe maintains a clear-cut delineation between advertising and editorial matters at all times.
• BTN Europe editors should not undertake any outside employment or enter into any paid or unpaid association with advertisers, editorial information sources or readers that in any way could result in conflict of interest.

Gifts & hospitality
• BTN Europe editorial staff should not generally accept gifts from sources, customers or advertisers – a general guideline is that if you can’t consume it in an hour, a gift should be refused. Modest, branded or souvenir-type gifts commonly given to press affair attendees are generally acceptable.
• BTN Europe editorial staff should not accept money or more lavish gifts.
• BTN Europe editorial staff may accept sample products if they assist in the journalist's understanding of the product or article subject, but should be returned or donated.
• BTN Europe editorial staff should not accept payment of travel expenses incurred in the course of performing editorial duties from any source other than their employer.
• BTN Europe editorial staff may only accept complimentary travel or accommodation in order to attend, for example, an industry event, conference, group press trip, or speaking engagement. Such hospitality should be declared in any associated editorial reporting of the occasion.

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